Royalty Free does not mean Copyright Free. When
represented by MotionRave the videographer or digital
artist retains his or her copyright at all times. When purchasing
content, the client agrees to a detailed licensing agreement, which
(just as in the case of computer software) applies to the specific
purchaser of the disc and prohibits the resale or transfer of the
images contained.
MotionRave markets all digital video content non-exclusively. This
means that there is literally no limit to the number of sales an
individual image can make. Unlike Rights Protected stock agencies,
MotionRave is able to have a number of agents within a specific
geographical market as well as selling directly via its own web
site, therefore maximizing distribution and digital video content
sales.
While many of the traditional Rights Protected agencies
have experienced a slowing or even a decline in their sales, the
Royalty Free market continues to grow and currently represents the
fastest growing sector of the image selling market. To date, the US
has experienced the fastest growth with a recent survey indicating
that 69% of Art Directors and Designers now use Royalty Free content
on a regular basis. It is anticipated that this same level of growth
will now be seen in the other major markets
worldwide.
more details on our licence agreements to come soon.... |
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2006 AV Inc/DJVJ S.A.. All rights reserved.Tel: (888) 527-3737